Andrew Young, Author at Core and More Technologies.com

Core and More Technologies Has Helped AtHoc, Inc. to Enjoy an Incredible 65% Increase in Traffic to Their Site!

June 30, 2010
Andrew Young
Latest News

Through their proven expertise leveraging Google AdWords and a strong SEO ideation process for organic growth, Core and More Technologies has helped AtHoc, Inc. to enjoy an incredible 65% increase in traffic to their site! By working with internal AtHoc marketing personnel, Core and More Technologies first gained a detailed understanding of the AtHoc short and long-term vertical marketing strategy. This was then translated into a comprehensive list of keywords most likely to be used by those seeking the products and solutions that AtHoc offers. These keywords were then strategically placed throughout the Google content network while the AtHoc website was optimized to achieve higher visibility across the major search engines. We are very excited about this first set of results!

Become a CMT Fan on Facebook and Win an iPod touch!

Core and More Technologies is giving away an iPod touch! To enter to win, simply become a fan on Facebook and you will be automatically entered! A $199 value – shipped right to your front door on us.

AtHoc, Inc. Chooses Core and More Technologies to Help Strengthen Internet Marketing Strategy

June 1, 2010
Andrew Young
Latest News

We are pleased to announce that Silicone Valley, CA. based AtHoc, Inc. has selected Core and More Technologies to provide end-to-end internet marketing services.

We are excited to have been chosen by this emergency notification pioneer. By selecting Core and More Technologies to help refine their message and reach the broadest range of potential customers across the globe, AtHoc has once again demonstrated unwavering consistency in seeking only the highest level of quality on behalf of their service providers. Leveraging the services of Core and More Technologies, AtHoc will show their visitors how they accelerate innovation to meet customer demand more rapidly, expand partner opportunities and sustain their position of industry leadership.

Google Ads Used by 1.5M U.S. Marketers, Websites

MOUNTAIN VIEW, Calif. (AP) — Google has pulled back another curtain and revealed the size of its lucrative Internet ad network in the U.S. It spans more than 1.5 million advertisers and Web sites.

The Associated Press calculated the figure from a state-by-state breakdown of Google Inc.’s operations that the company released Tuesday.

It marks the second time in two days that Google has shared previously unknown details about the marketing channel that generates most of its revenue. The Internet search leader spelled out the commissions that it pays its ad partners for the first time Monday.

Thoughts on “The New Economy”

Jeff Jarvis makes hundreds, if not thousands of great points in his book “What Would Google Do?”

Perhaps the most relevant point is about building a platform that others can build upon. It is what has created the seemingly unlimited success that Google has experienced through its “Maps” offering. Consider this: Maps is free, well maintained, can be embedded within a site with relative ease, and can be expanded upon and tailored to one’s liking through mashups. Marissa Mayer – Google’s VP of Search Products and User Experience stated “we think of our geo technologies as building a mirror onto the world.”

Google Apps Goes After Microsoft Office

From Information Week:

“An early peek at the upgraded Google Apps and an exclusive series of interviews with Google engineers reveals how the productivity apps have been formulated to take on a bigger role in the office — and a bite out of Microsoft’s Office suite.”

Google Voice

From Entrepreneur Magazine:

Google Tweaks Search Results with Mystery Site Speedometer

Google is now using site speed – “how quickly a site responds to web requests” – as part of the criteria for ranking links on its world-dominating search engine.”

SEO and the World

Thinking aloud:

It is amazing how many SEO firms have popped up in the last few years. Everyone seems to be claiming to deliver top 10 results – which is impossible. In making a selection, remember one thing: a search engine builds its credibility and reputation upon the relevance of the results returned. Some of the best and brightest minds in the computing industry have helped to create the algorithms that drive the perpetual indexing of the World Wide Web, otherwise known as “crawling”. The algorithms are commonly referred to as “spiders”… and the factors which effect change within this elaborate, complex engine are guarded like Fort Knox. This is understandable, as search engines have become so intertwined with commerce that high rankings on coveted terms can result in millions of dollars in revenue gains, or losses. See this article on some such instances where a removal from the search engine indexes of Google has caused a good deal of pain for some folks.

Core and More Technologies Helps Mobile Matrix

March 29, 2010
Andrew Young
Latest News

Core and More Technologies helps Mobile Matrix take their “advanced solutions for the healthcare industry” to the marketplace with a world-class, streamlined website. Click here to download the case study!

Author: Andrew Young